Prurgent – Januarty 6, 2015 – FREMONT, Calif.
As the New Year starts, businesses and companies are starting to reformulate their marketing and promoting plans from 2014. Businesses will be focusing on new techniques to impress and engage potential clients and customers. Marketing and promoting a company is an ever changing process, as times have changed so has the process of advertising. While traditional approaches, like business cards and promotional products, are still effective, companies are looking into contemporary and trendy promotional products.
Recently, promotional products have become a popular choice for companies to use in advertising their business. Professionals are starting to look to websites like HotRef.com that offer competitive pricing for promotional products and imprinting services.
Industry trade shows can be a great marketing tool for companies to utilize. Businesses can network, attract potential clients, launch new products and services, and participate in various activities at these industry trade shows. Having a memorable trade show exhibit requires offering contemporary and interesting trade show giveaway gifts. Smaller promotional products like stress relievers, office essentials, pens, and technology accessories are the ideal choices for trade show giveaways. Potential clients are more likely to remember a company if the promotional products are used daily.
Conferences and conventions can also be an excellent way for companies to market to their business. Similar to trades hows, conferences are another event where promotional product giveaways are popular. In addition to pens and stress relievers, HotRef encourages companies to also give away larger promotional products, like tote bags, padfolios, umbrellas, backpacks, and more. Their planning blog offers ideas and tips on popular promotional products, trade show giveaway gifts, corporate gift ideas, and more.
In a recent product blog feature, HotRef introduced some new products to their website from the brand New Balance. As a recognized brand in the fitness industry, New Balance launched their line New Balance Minimus Collection, which includes products like duffels, towels, sport bottles, and more. Most New Year’s resolutions include some references to fitness and health, so picking promotional fitness products encourages consumers to get active. Consumers will be intrigued by a company that offers trendy products that relate to their personal lifestyles.
At HotRef.com, their collection of promotional products is expansive and diverse, offering products from brands like Wenger, Cutter & Buck, Triumph, Leeds, New Balance, and more. Their collection includes products from categories like Fitness, Health & Wellness, Tote Bags, Padfolios, Pens, Drinkware, Mobile Tech, Backpacks, Umbrellas, Food Storage, Calendars, Stress Relievers, Office Essentials, and more. They also offer reasonable pricing on the imprinting services available with most of their promotional products.